PROJECT

Recruitment Case Study: Go Instore

Retail technology

10-50 | Seed funded

United Kingdom

Multiple role types

Hiring in lockdown

24-hour turnaround

Interns, recent graduates and second jobbers


​Go Instore is a unique technology that is quickly closing the gap between the online and offline worlds. Growing significantly during the lockdown period, as retailers turn to new ways of selling their products, Go Instore have partnered with over 100 global brands including Dyson, Porsche, Cartier and Currys to deliver immersive customer experiences through the use of smartphones (and glasses) to enable live in-store video streaming. In September 2021 GoInstore was acquired by Emplifi, a leading unified customer experience platform. The acquisition will enable GoInstore to deliver even more powerful shopping experiences for customers across client websites and social media. 

GoInstore X BrighterBox:

BrighterBox began working with the founders Aman and Andre when Go Instore was in its first product iteration, still pre-launch and looking for their first commercial hire, a junior Sales Development Rep to help the founders set up meetings with prospective clients. 

Without a Head of Talent but with a pressing need for a quick turnaround, due to a period of rapid growth during the coronavirus pandemic, Go Instore needed a recruitment partner who were flexible enough to support their hiring across a range of functions whilst ensuring the company values were matched consistently with each new recruit. 

Results:

Tasked with 8 different role profiles, we have been able to support with new team members across: 

• ​New Business
• Marketing
• Implementations
• Customer Success
• Product
• UX
• Service Support Engineer
• Data Analysis

Fast forward 4 years and their first hire, Jeremy, is now the Global Business Development Lead, having made a key contribution to their success.

GoInstore - Career Paths:

Candidates we have placed at GoInstore have attended universities such as Exeter, Kings College London and Middlesex. Take a look at how some of their careers have progressed so far below:  

• Business Development Executive → Business Development Manager → Head of Business Development → Head of Sales
• Service Support Engineer → Senior Support Engineer → Technical Implementation Manager
• Business Development Executive → Business Development Manager 

Don't just take our word for it

  • My experience with BrighterBox was very positive. The process itself was very straightforward, well-organised and stress-free thanks to the professional and personable approach of the recruiters at BrighterBox. Martina Todorova
  • Great team! They guided me through the interviewing process which had several stages, following up each time and constantly keeping me in the loop at each point. Really grateful to have found Brighterbox. Kobi Tang-Wright
  • BrighterBox were very helpful and friendly throughout the whole process. Gave me great confidence going into the interviews! Thanks guys! George Farrington
  • I couldn’t speak more highly of the BrighterBox team! A great range of roles at exciting new startups and the BrighterBox team will support you throughout the entire process! Mostafa Ayyad
  • BrighterBox were so great in helping me secure my first job as a recent graduate, taking the time to get to know me, my professional history and my interests so they could match me with suitable roles. Couldn't recommend them enough! Eloise Lay
  • Such a great experience with BrighterBox. They felt invested, responded quickly and I'm now in a position I love thanks to them! Thank you! Amy Cameron

Don't just take our word for it

My experience with BrighterBox was very positive. The process itself was very straightforward, well-organised and stress-free thanks to the professional and personable approach of the recruiters at BrighterBox.

Martina Todorova

Account Coordinator at SoPost

Great team! They guided me through the interviewing process which had several stages, following up each time and constantly keeping me in the loop at each point. Really grateful to have found Brighterbox.

Kobi Tang-Wright

Account Executive at Fabacus

BrighterBox were very helpful and friendly throughout the whole process. Gave me great confidence going into the interviews! Thanks guys!

George Farrington

Operations Executive at Level

I couldn’t speak more highly of the BrighterBox team! A great range of roles at exciting new startups and the BrighterBox team will support you throughout the entire process!

Mostafa Ayyad

Business Development Executive at Canonical

BrighterBox were so great in helping me secure my first job as a recent graduate, taking the time to get to know me, my professional history and my interests so they could match me with suitable roles. Couldn't recommend them enough!

Eloise Lay

Account Coordinator at Transmission

Such a great experience with BrighterBox. They felt invested, responded quickly and I'm now in a position I love thanks to them! Thank you!

Amy Cameron

Marketing Executive at Go Instore